Simonetta Nieto Cisneros
Simonetta is a creative director and designer working at the intersection of storytelling, design and product to help teams turn ideas into brands people trust. 

She is currently a creative and design leader at The New York Times, where she leads branding, creative direction and visual strategy for Licensing.

About 
Instagram

Simonetta Nieto Cisneros
Simonetta is a creative director and designer working at the intersection of storytelling, design and product to help teams turn ideas into brands people trust.

She is currently a creative and design leader at The New York Times, where she leads branding, creative direction and visual strategy for Licensing.

About
Instagram
Video Campaign for The Diner at Salone del Mobile

What’s so great about a diner? We asked the project’s key players—architect David Rockwell, 2×4’s creative director Susan Sellers, and The LAB At Rockwell Group—to give us their two cents.

You can see the rest of the campaign video series here.

Creative Direction
Art Direction