Simonetta Nieto Cisneros

Simonetta is a creative director and designer working at the intersection of storytelling, design and product to help teams turn ideas into brands people trust. 

She is currently a creative and design leader at The New York Times, where she leads branding, creative direction and visual strategy for Licensing.

About 
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Simonetta Nieto Cisneros

Simonetta is a creative director and designer working at the intersection of storytelling, design and product to help teams turn ideas into brands people trust.

She is currently a creative and design leader at The New York Times, where she leads branding, creative direction and visual strategy for Licensing.

About
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T: The New York Times Style Magazine, International Editions

Ongoing design direction and brand governance for the international editions of T: The New York Times Style Magazine, published in multiple languages across five countries, China, Germany, Japan, Middle East/North Africa and Mexico.

Oversee branding and visual expansion across print, digital, marketing and experiential platforms to ensure a cohesive global identity tailored to each local market.

Branding
Design Direction
Art Direction