Simonetta Nieto Cisneros
Simonetta is a creative director, designer and artist originally from Piedras Negras, Mexico based in Brooklyn, New York.

She is currently a creative and design leader at The New York Times, where she leads branding, creative direction and visual strategy for Licensing.

About 
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Simonetta Nieto Cisneros
Simonetta is a creative director, designer and artist originally from Piedras Negras, Mexico based in Brooklyn, New York.

She is currently a creative and design leader at The New York Times, where she leads branding, creative direction and visual strategy for Licensing.

About
Instagram
New York Times Licensing

Led the rebrand and redesign of New York Times Licensing. Partnered closely with the branding, product and engineering teams to implement new design and logo systems across nytlicensing.com 

Branding
Design Direction
UX/UI